How Custom Inflatables Helped Create Buzz for the Bubly Burst™ Launch - Inflatable Marketing for Product Launches
When a major beverage brand like PepsiCo introduces a new product, standing out in a crowded retail and event environment is everything. For the launch of Bubly Burst™, visibility, energy, and share-worthy moments were critical to generating excitement.
That’s where Inflatable Images® came in.
Inflatable Advertising
By creating bold, custom inflatables designed specifically for the Bubly Burst™ campaign, Inflatable Images® helped transform the launch from a standard product rollout into an attention-grabbing brand experience that stopped foot traffic, sparked social engagement, and amplified brand presence.
Turning a Product Launch Into a Visual Experience
In today’s experiential marketing landscape, consumers don’t just want to see a product — they want to experience it. Custom inflatables are one of the most effective tools for doing exactly that.
For the Bubly Burst™ launch, Inflatable Images® produced large-scale, branded inflatables that mirrored the product’s playful personality, bold colors, and fruit-forward flavors. These inflatables served as:
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Instant visual anchors at events and activations
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Landmarks that drew attendees from across the venue
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High-impact backdrops for photos, videos, and social sharing
The result? Bubly Burst™ didn’t just blend into the event space — it dominated it.
Why Inflatables Were the Perfect Fit for Bubly Burst™
Bubly has always leaned into fun, color, and personality — and Bubly Burst™ took that energy even further. Custom inflatables allowed the brand to scale that personality into the physical world.
How Inflatable Images® Elevated the Launch:
🥤 Oversized inflatable product displays made the bottles impossible to miss
🎨 Custom color matching and printing ensured brand accuracy from every angle
📸 Photo-ready designs encouraged organic social content from attendees
🎯 Strategic placement helped guide foot traffic toward sampling and engagement areas
Inflatables don’t just decorate a space — they activate it. For Bubly Burst™, they became a central part of the launch environment.
Creating Shareable Moments That Extend Beyond the Event
One of the biggest advantages of inflatable marketing for product launches is its ability to live far beyond the event itself.
The Bubly Burst™ inflatables created by Inflatable Images®:
Encouraged attendees to take photos and videos
Created recognizable brand visuals across social platforms
Helped turn live activations into digital impressions
Every shared photo extended the reach of the launch, multiplying its impact well beyond the physical footprint of the event.
Built In-House for Maximum Impact
At Inflatable Images®, every inflatable used for the Bubly Burst™ launch was produced through a fully in-house process — from concept and 3D design to printing and fabrication.
This approach allowed Inflatable Images® to:
Maintain complete quality control
Ensure accurate brand reproduction
Deliver inflatables that were durable, event-ready, and visually flawless
When brands move fast — especially during product launches — having a partner that can execute quickly and precisely makes all the difference.
Why Brands Use Inflatable Marketing for Product Launches
The success of the Bubly Burst™ inflatables highlights why custom inflatables continue to be a go-to solution for product launches:
Immediate visibility in crowded environments
Strong emotional and visual impact
Built-in social media appeal
Scalable designs for tours, retail, and pop-ups
For beverage brands, lifestyle brands, and consumer products alike, inflatables offer maximum impact with minimal friction.
Bring Your Next Launch to Life With Inflatable Images®
Whether you’re launching a new beverage, product line, or national campaign, Inflatable Images® helps brands turn big ideas into unforgettable physical experiences.
From giant product replicas to custom activation inflatables, Inflatable Images® specializes in creating marketing tools that don’t just get noticed — they get remembered.
👉 Contact Inflatable Images® to start designing inflatables that will power your next product launch.
Ready to Build Your Brand’s Next Landmark?
If your brand is planning a product launch, activation, or experiential campaign and wants to create something unforgettable, Inflatable Images® can help you turn your idea into a scalable, viral, real-world experience.
Because in a crowded market —
visibility isn’t optional. It’s everything.
How do I get started?
It’s easy! Just contact our team with your idea, logo, or product concept. We’ll create a custom quote and rendering so you can visualize your inflatable before we start building.